Drip Campaigns
Automated message sequences for lead nurturing
This feature is currently in development. Documentation will be expanded as features are finalized.
What are Drip Campaigns?
Drip campaigns are automated message sequences that send scheduled WhatsApp messages to contacts over time. Use them for:
- Lead nurturing - Send a series of follow-up messages to new leads
- Onboarding - Welcome new customers with a sequence of helpful messages
- Re-engagement - Reach out to inactive contacts with targeted content
- Promotions - Schedule promotional messages across multiple days
Key features
| Feature | Description |
|---|---|
| Multi-step sequences | Create campaigns with multiple messages sent at scheduled intervals |
| Scheduling | Set delays between messages (hours, days, weeks) |
| Contact targeting | Add contacts manually or via filters |
| Status tracking | Monitor campaign progress with draft, active, paused, and completed states |
| Templates | Use WhatsApp templates for out-of-session messaging |
How it works
- Create a campaign - Define the sequence of messages and timing
- Add contacts - Select which contacts should receive the campaign
- Activate - Start the campaign to begin sending messages
- Monitor - Track delivery status and engagement
Campaign statuses
| Status | Meaning |
|---|---|
| Draft | Campaign is being configured, not yet active |
| Active | Campaign is running and sending messages |
| Paused | Campaign is temporarily stopped |
| Completed | All messages in the sequence have been sent |
Coming soon
- Conversion tracking
- A/B testing for message variants
- Advanced scheduling (time zones, business hours)
- Campaign analytics and reporting