BouncerBouncer Docs

Drip Campaigns

Automated message sequences for lead nurturing


This feature is currently in development. Documentation will be expanded as features are finalized.

What are Drip Campaigns?

Drip campaigns are automated message sequences that send scheduled WhatsApp messages to contacts over time. Use them for:

  • Lead nurturing - Send a series of follow-up messages to new leads
  • Onboarding - Welcome new customers with a sequence of helpful messages
  • Re-engagement - Reach out to inactive contacts with targeted content
  • Promotions - Schedule promotional messages across multiple days

Key features

FeatureDescription
Multi-step sequencesCreate campaigns with multiple messages sent at scheduled intervals
SchedulingSet delays between messages (hours, days, weeks)
Contact targetingAdd contacts manually or via filters
Status trackingMonitor campaign progress with draft, active, paused, and completed states
TemplatesUse WhatsApp templates for out-of-session messaging

How it works

  1. Create a campaign - Define the sequence of messages and timing
  2. Add contacts - Select which contacts should receive the campaign
  3. Activate - Start the campaign to begin sending messages
  4. Monitor - Track delivery status and engagement

Campaign statuses

StatusMeaning
DraftCampaign is being configured, not yet active
ActiveCampaign is running and sending messages
PausedCampaign is temporarily stopped
CompletedAll messages in the sequence have been sent

Coming soon

  • Conversion tracking
  • A/B testing for message variants
  • Advanced scheduling (time zones, business hours)
  • Campaign analytics and reporting